We found a good article about Marketing Automation for you:

A majority of businesses are using some form of marketing automation nowadays — in fact, studies cite around 51% of businesses currently use the technology, and that number continues to grow.

If you are interested in Marketing Automation, have a look at the article "3 Examples how to Quantify the Impact of Content in your eCommerce site" here in the AX Magazine. The whole article from the HubSpot​ Blog can be found here! Reading time: 5-6 minutes