Here's an interesting post about Content Marketing: While audiences may no longer see a difference between brand- and publisher-created content, each business type can learn from the other on how to succeed in today’s complicated content marketing landscape. Continue reading →
The post How Publishers Can Overcome the Content Marketing Paradox appeared first on Content Marketing Institute.
If you are interested in Content Marketing, have a look at the article "3 Examples how to Quantify the Impact of Content in your eCommerce site" here in the AX Magazine. The whole article from the Content Marketing Institute Blog you can find here.