Make Your Content Marketing Strategy Useful – Do It in Visuals

An interesting article​ about ​Content Marketing:
Do execs’ eyes gloss over when you present the brand’s content marketing strategy? Is the text-based document collecting dust on your team’s desks? Ensure that your content marketing strategy is understood – and used – think visuals. Continue reading →
The post Make Your Content Marketing Strategy Useful – Do It in Visuals appeared first on Content Marketing Institute.
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7 Tips to Increase Your Content Marketing Strategy’s Conversion Rates

Mention published an interesting article about Content Marketing:
Creating a compelling conversion-oriented content is important for an effective content marketing campaign. This kind of content writing attracts and … Continue reading 7 Tips to Increase Your Content Marketing Strategy’s Conversion Rates
The post 7 Tips to Increase Your Content Marketing Strategy’s Conversion Rates appeared first on The Mention Blog.
Read more at the mention​ Blog! Reading time: 5-6 minutes

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How Amadeus Is Rocking The Digital Transformation Journey

CMO published an interesting article about digital transformation:
Regardless of which industry brands operate in, they have one thing in common: the need to constantly adapt to the new world of digital interactions. For Amadeus, a leading technology provider for the travel industry, this means more than simply investing in new technologies that get customers excited.
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5 Content Marketing Idea for August 2019

Here's an interesting post about Content Marketing: In August, consider focusing your business's content marketing efforts on senior citizens, your product or brand story, technologies that were invented or patented in August, things to do during the month, and the growing interest in veganism. The post 5 Content Marketing Idea for August 2019 appeared first on Practical Ecommerce.
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A Crash Course in ABM-Powered Content Marketing

We found a great article about Content Marketing for you:
A transformational approach like account-based marketing can be worth the extra effort for B2B companies. ABM can add targeting precision, enhance team collaboration, and drive stronger bottom-line results from content marketing.
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How to Make the Content Marketing Case With ROI

We have an informative post about Content Marketing: How do you gain executive (and budget) support for content marketing? And how can do you answer the inevitable ROI question before you even really get going? Here’s some insight and help on how to do it. Continue reading →
The post How to Make the Content Marketing Case With ROI appeared first on Content Marketing Institute.
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What’s Missing From Your Content Marketing Tech?

An interesting article​ about ​Content Marketing:
When asked what’s missing in a content marketer’s tech stack, CMWorld presenters waxed poetic, imagined the possibilities, and got practical. Read on for 13 tools to use now and 21 tech concepts that should exist if they don’t already.
Want to read more? Visit the Content Marketing Institute​ Blog.

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